One of our contributing editors, Stephen Herron, is currently on vacation in Northern Ireland. Here is his report directly from the United Kingdom.
Since moving to the United States in 2000, I’ve made a few trips back to Northern Ireland, and each time I’ve kept my eyes open for the major technological trends, especially as they relate to mobile phone, entertainment, and personal technology.
Previous trips drove home the gap between the UK and the US in several areas, especially in the use and ubiquity of cell phone technology. Although in the last couple of years, I’ve seen the US catch up significantly, there’s still some differences.
I’ve not seen many people using the Blackberry-type of cell phone device, nor have I seen a lot of the PDA/phone merging. This might be because the UK has moved past it already, but I suspect that the vast gulf of five years ago is now down to a year or less. However, people routinely use text messages for a variety of purposes, including remotely programming their Digital Video Recorders! Such innovations as using cell phones as a kind of digital wallet (which has been tested in Japan for making purchases from vending machines) will most likely see some kind of limited testing in the UK in the next few years.
Many companies are offering a 3-in-1 deal for cell phone service, which is combined with broadband internet, and satellite/cable tv service and a land-line phone connection. This is quite similar to things I’ve seen in the US recently, another sign that the two countries are catching up with each other.
Bluetooth technology is commonplace, and has been for several years. It appears that the US has also caught up in this area.
Satellite television still offers some intriguing features that I’ve not seen in the US. First, the sheer “bandwidth” of digital television in the UK offers viewers multiple channels to watch a single show: for example, if you subscribe to a premium sports package, you can watch soccer games across multiple channels, where each channel is actually a different camera angle on the same game. You can swap between cameras at your convenience, which offers a degree of interactivity that is quite exciting.
Another type of interactivity is found when watching certain channels – both TV shows and commercials trigger a small icon on the top right of the screen – pressing the ‘red button’ on your remote brings up related information on the product, service or subject currently on screen.
One popular TV science fiction show, Doctor Who, offered an interactive game on Christmas Day 2005. Viewers would be presented with a situation on screen, and could then make a choice of what to do next – in fact, the ‘choice’ switched them to a second TV channel which showed the result of the choice, and moved the plot line along. Although only limited choices were offered, this kind of true interaction is intriguing, and will eventually see its way to US TV screens as digital television technology becomes more widespread.
These are just a few of my observations from the United Kingdom this trip. I’ll be returning here in November – what kind of things would you like me to look out for, or check into? What kind of expectations do you have of technology in another country? Are you surprised by any of the differences I’ve listed above? Am I wrong about any of them, or do you know of any innovations I missed?
Leading Hands would like to hear from you if you have any comments!
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