RFID for you and me…

Mock 1950s Advertisement
Son: Gee dad, what’s RFID?
Dad: Well son, RFID is just an easy super keen way to find stuff
Son: Find stuff?
Dad: Radio Frequency Identification is tiny microchip that emits a radio signal and can track anything, anywhere
Son: Swell
Dad: Let’s go phishing

That’s what an advertisement would have been like if RFID existed in the 1950s. However, today its popularity is exponentially ramping. Wal-Mart has been using RFID in place of UPC symbols on their packaging for over year in a small Texas test market. Wal-Mart and Best Buy will be rolling out RFID to track their merchandise inside and outside their stores beginning in 2006. The U.S. State Department says all U.S. passports issued starting in October 2006 will contain RFID chips. RFID is real and will impact your lifestyle more than you know. In the next week, look for more on RFID and how it will impact they way you shop, eat, walk, run and talk.

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